Egypt roadmap workshop – a pathway to Egyptian markets 

Africa Business Network invites you to the first ever roadmap workshop in collaboration with the Egyptian Embassy in Finland. The workshop is held on 24 March 2026 at 14:00-18:00 at the Embassy of Egypt in Helsinki (Tehtaankatu 34 A). The workshop is a great opportunity to create a roadmap for your business idea, while also connecting with Egyptians, other Finnish companies in Egypt, experts and financing. The Africa Business Network designed this event based on answers from a recent survey.

The team of the Africa Business Network will select 12 companies and will inform you about selections. Our preference is Finnish registered companies that have a clear pitch for a business opportunity in Egypt.

Draft programme

14:00   Welcoming words by Ambassador H.E. Ghoneim and the Africa Business Network Chair Ambassador Anu Saxen

14:20   Company pitches x 12 companies x 5 min each

15:30   First impressions from the pitches by Ms Sarah Laaru and Ms Tuuli Saarela

15:45   Talk by Finnish company (ies) doing business in Egypt

16:00   Talk by Egyptian expert  / organisation

16:30   Networking with Egyptian delicacies and scheduling of follow-ups.

18:00   Closing of the event