Finnish education sector expertise mobilised Malaysian companies – together with Team Finland, Finnpartnership successfully organised Doing Business with Finland seminars in Malaysia’s Penang and Kuala Lumpur

6 November 2018

 

In October, Finnpartnership organised a Doing Business with Finland (DBF) seminar tour in Malaysia. The first DBF seminar was organised in George Town, Penang on 16 October. From here, the journey continued to the seminar organised in Kuala Lumpur on 18 October, which featured Olli-Pekka Heinonen, General-Director of the Finnish National Agency for Education, as the keynote speaker. Both events attracted a lot of participants. The template typical to DBF seminars where participants engage in “Matchmaking” was not only employed between Finnish and local organisations, but also between local actors, as all participants were able to get to know one another during the introductions at the start of the seminars. Due to the events, dozens of new discussions between Finnish and Malaysian companies will start. In addition, information on the Finnish strong education sector expertise with learning applications, for example, was shared during the trips.  Follow our newsletter to learn about the next Doing Business with Finland seminar trips – we can also present your business initiative on our trips to the target countries!

 

Introduction of participants is underway at the seminar in Penang. Photo: Finnpartnership

 

Both DBF seminars were organised in the familiar manner as Team Finland cooperation together with The Finnish National Agency for Education’s Team Finland programme, Embassy of Finland in Malaysia and Business Finland and the chosen local partner, Malesian Investment Development Authority (MIDA), which was present at both seminars. The first Malaysian seminar was organised in Penang, George Town on 16 October. Approximately 80 people had arrived to hear about Finland and to find a Finnish partner for business partnerships. Four Finnish companies attended the seminar in Penang.  Finnpartnership, in turn, introduced approximately 30 Finnish companies that were not able to attend the trip, but wanted to be introduced and find a business partner from Malaysia. The focus at DBF seminars is connecting Finnish and local companies to one another and creating new business activities through the established connections. The events are always held so that they are “close to companies’. For example, a brief round of introductions is always held at the beginning of every event. Experience has shown that this helps facilitate companies meeting one another.

 

The Matchmaking table at the Kuala Lumpur seminar was very busy while Finnpartnership introduced Finnish companies.
Photo: Finnpartnership

 

Education Finland Programme Director Lauri Tuomi giving his presentation at the Kuala Lumpur seminar. Photo: Finnpartnership

 

Finnpartnership introduces the Finnish companies that were unable to attend at the seminar.
Photo: Finnpartnership

 

The final seminar of the tour in Malaysia was organised in Kuala Lumpur. The seminar had approximately one hundred attendees at the MIDA headquarters. The keynote speaker of the seminar was Olli-Pekka Heinonen, General-Director of the Finnish National Agency for Education (EDUFI). Other speakers at the event also included MIDA’s Managing Director Mr. Ahmad Khairuddin, Finland’s Ambassador to Malaysia Petri Puhakka and EDUFI’s Education Finland Programme Director Lauri Tuomi. Four Finnish companies also attended the Kuala Lumpur seminar and Finnpartnership introduced approximately 30 Finnish companies to the local audience.

 

Finland’s Ambassador to Malaysia Petri Puhakka giving a presentation at the Kuala Lumpur seminar.
Photo: Finnpartnership

 

Finnpartnership would like to express its deepest gratitude to all of its partners at both seminars, all of the seminar attendees and the active Finnish companies that took part in the trips – terima kasih!

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